The Anywhen Manifesto

broken clock I’m at war with those who threaten anywhen (the state that the Internet provides us by allowing me to write this when I want and you can consume it when you want). To that point, I’m writing a very small manifesto of thought. Here’s what I believe with regards to anywhen. You’re welcome to sign on (or not).

The Anywhen Manifesto

We believe that time-shifting is every bit as important as work-shifting.
We will push back on the unintentional urgency people put on us.
We will seek out time-shifting-friendly means of interacting (like Google Wave).
We will attempt to respond in a timely fashion, but as it meets our other duties and obligations.
We will do our damnedest, but forgive our occasional drowning spells.
We will create in ways that promote time-shifting-friendly consumption.
It’s not all about realtime.

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The Assault On Anywhen

hear no evil **UPDATE: This isn’t CLIENT communications. This is friends and colleagues.** I’m frustrated. I just spent about 20 hours without connection to the web. No email. No Twitter. No blog comments. No nothing. The technical reason was that my flight was seriously delayed, then held in the air, and then when I got to the UK (where I write this), I learned that neither of my phones is GSM-enabled, so I’m without communications technology.

But none of that is why I’m frustrated.

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Stop Talking About Yourself

arrows Check your last 10 blog posts, your last 10 tweets. Are they all about you. Are they all about your products, your services, whatever it is you’re pushing? How many are about you versus those that are about others (either directly about them or empowering them)?

I just went to a few blogs in a row to get a sense of it. Here are some of the ratios I saw, with self-referential in the left, and about others in the right:

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Journalism is Not Publishing

A whole storm of responses came up to my pointing out this article about AOL’s new content strategy and how AOL is hiring up tons of displaced journalists.

The storyline of what most people are saying is, “Yikes. It’s pop culture over hard journalism. Society will collapse. Etc.”

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When This All Gets Cool

Toy Story Ride

Social media are a bunch of tools. They let us see things a bit differently. They empowered new ways of working together. But they’re just the tools. When this all gets cool is when we start really turning this stuff on our own passion projects, on our bigger goals, on what COULD happen.

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