How Many Chores Does It All Add

milking cows In the morning, I open up Google Reader and start by checking out who’s talking about me, my company, PodCamp, and a few other choice terms. I read a few blogs (around 700). I check on some other searches for clients that I’ve loaded into my reader.

When I’m done, I check Facebook to see who’s looking for a friend request (because they have a limit on friends, I have to be picky). I see who’s sent me Facebook mail (normally junk inviting me to someone’s dumb marketing webinar). I try to remember to check the birthdays.

I check in on my blog’s comment stream, making sure to cull out spam, and then diving in to answer questions wherever I see them. I follow some of the comment links back to the authors’ sites so I can learn a bit more about who spends time with me.

I open up Tweetdeck (or once I get re-sizable columns, Seesmic Desktop), and see what’s gone on there since I last checked in. I answer some of my direct messages, and see where people have tried to direct my attention while I haven’t been around.

I write my blog, of course. (Hey, here I am writing my blog.) I find a picture for the post. I might upload or edit some of my other media. I might shoot a quick video for a post. Basically, I have media making chores, too.

Of course, I still have email to contend with. I get close to 500 a day right now (it’s actually gone down over the last several weeks).

Oh, and my job, which is all of those things above, but not just all willy nilly like that. My job, such as it is, is to help companies decide which of these tools to use in what mix and to what end. (That’s at least part of what I do.)

These tools are powerful, useful, wonderful, connective, and they add hours to one’s day. To simply use the tools is probably just as useful as going out and buying a complete set of oil paints, some clay, and a loom and calling yourself an artist. Learning how they apply to your needs might be a prudent step before committing to using up time managing everything.

For those of you worried that this “social media” stuff adds chores and time to your days, it does. It definitely does. And yet, we find new value in it every day. Why? Maybe you’ll share some thoughts on this?

Photo credit chrisada

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