Own the Crowd With Better Speaking

Brogan speaking I know you’re smarter than the typical person out there. I know this because you endure my thinking here. So, for you, I want to share a bit more about how to really rock out with your public speaking. Is that useful to you?

WIIFM

First off, I write about this often. Know why I started the post the way I did? I was following this speaking tips post where it says to start each speech by answering “what’s in it for me.” That is vital.

Know what most people do? They start with “blah blah blah about me, thanks to everyone who ever put on a conference, etc, etc etc.

Engage people immediately and they will be with you.

Work With Your Audience

If you’re going to bother speaking in a room, please BE with the room, IN the room, and be connected with them as best as you can be. I do this in Twitter. I even asked them for speaking advice. Well, it’s the same in person. You can marshal the people in a space, and something magic happens every time you do that: people feel invested in the project.

Push Vision Matched With Value

When I spoke at the Stamats event in Tampa, I was excited that so many people in the audience were really tuned in to the notion of what social media could do for their higher education marketing. I turned my presentation towards the mindset of passion. And by that, I meant that I talked up hard the future of all this stuff, and what it can do for us.

But who stole the show, in my eyes, was Brad J. Ward. His speech was both passionate and value-driven. You could do something with his speech. And that lesson, adding value to the passion, is what I took away from that part of that event.

Takeaways

The very best speeches I’ve seen give me takeaways, something for me to do.

More Advice

The most important part of delivering your speech is believing in what you’re saying, knowing what you’re saying, and conveying it with emotion, dimensions, and energy. Please put your heart into it.

And make sure you watch and learn from great speakers. Want to see a mountain of them? Watch POP!Tech and TED and learn from them. Practice doing what they do once, and then try making it your own.

Even more speaking advice from my old posts, if you want it.

What did I miss? What else do you want to tell people about your speaking experience, or what do you want to know about that I didn’t talk about?

What do you have?

Photo credit, Frames Media, who is a kickass photographer from the NY area, and a really nice guy.

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