The Difference
There’s a big difference between:
- wanting better-served customers vs. wanting more customers.
- incorporating empowerment vs. talking about it.
- proving that your employees are your number one asset vs. saying it.
- informing vs advertising.
- sharing vs. selling.
- talking about the future vs. investing in it.
- doing vs. saying.
- being the change you want from the world vs. bitching about what hasn’t changed.
- helping vs. watching.
- building a community vs. targeting a market.
But you know that. Right?
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Comments
I think there is a lot of value to asking these questions about one’s own behavior too. They are profound questions.
These are all good questions and really helpful.
I think the only thing to add is you have to earn respect and friendship, it’s not given to just anyone.
I’ll add one more:
Talking about change vs. changing your mind
I heard J.P. Rangaswami at FASTForward and the most profound questions are the most basic. His question: When is the last time you changed your mind about something?
Building Up vs Tearing Down. It’s always easier to look at someone or something and tear things down than to build things up.
Building Up requires sincerity and commitment.
Great post Chris. Love the simplicity.
[…] The Difference - de Cris Brogan. O artigo é tão simples e direto, que traduzo-o aqui para que aqueles com dificuldade em inglês possam pegar as nuances. Existe uma grande diferença entre: […]





Chris -
I think the truth is that Customers are a company’s biggest asset… Employees come a close second though.
Marco