If a Recession is Coming Soon, We Have to Prepare
The data is piling up. Nobody says we're headed for a recession definitively because no one really wants to be ...
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Who Put Chocolate in my Peanut Butter?
In his book, Choose Yourself, James Altucher turned me on to the concept of "idea sex." Mash two things together ...
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10 Years After Trust Agents
Just about ten years ago, Julien Smith and I wrote and published a book called Trust Agents. It talked about ...
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No One Is Reading Your Blog
Traffic is down all over. It's not just you. No one is reading your blog, and no one is reading ...
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What I learned at the Boston Pride March 2019
The other day, I went with my Jacqueline and her mother to the 2019 Boston Pride Parade. We marched on ...
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Connecting Isn’t REALLY About the Technology
Okay, sure. Technically, you might have to learn a tiny bit about how to make something happen with technology to ...
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Self Expression is About Other People
The modern business world is all about conveying a lot of information digitally for those times when you can't be ...
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You Don’t Have to LOVE Making Video – You Just Have to Make It
I've been creating (almost) daily video lately on YouTube as part of an impromptu "challenge" with Joel Comm. The process ...
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Maps From the Old World
When I was growing up, the map was simple. You went to school, did what you could there, and went ...
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Sell Clean
In July of 2006, I first learned of Humpy Wheeler, one of the foremost promotors of NASCAR. He was a ...
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We Don’t Want to Fit In. We Want to Belong
There has been a big shift in how people interact with brands. In the old days, a product or service ...
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Why Your Company Needs to Understand Memes
This picture is my 13 year old son's recent project. He printed out the Sunday funnies (we don't get a ...
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Marketing is About Connecting With Your Customer’s Story
Working with companies lately, I keep coming back to the same starting point: marketing is about connecting with a customer ...
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If I Were Selling Real Estate Today
The world of real estate has become a lot more software driven in recent years. Sure, ultimately, a buyer interacts ...
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Here Are The Two Types of Videos to Post
We create videos with the goal of educating and entertaining people. Beyond that, we are all at the mercy of ...
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My Simple Live Video Setup for Mac
In 2019, I intend to deliver quite a lot of video as part of my media making. This includes live ...
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My 3 Words for 2019
Instead of a New Year's resolution, I practice a ritual called "My 3 Words." The idea is that you think ...
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Most People Use LinkedIn Wrong
I feel bad for LinkedIn. I think it's one of the least understood tools and platforms in the modern digital ...
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Customers Want You to Understand Their World
I want to tell you the tale of two companies both trying to reach part of the community they serve ...
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In Your Ear
Communications and marketing and computing in general is moving beyond the keyboard and text faster and faster. PC and laptop ...
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