I’m still trying different ways to use Socialcast* for businesses. My team is using it for workstreaming. Here are some of the ways I’ve used it so far, in that regard:
- Where: We use a status tag of #where to point out where we’ll be on any given day.
- Followup: We use a tag of #followup to remind ourselves of notes. Add a #clientname tag for better sorting.
- Question: Socialcast has a “question” feature that lets us do internal questions.
- Client notes: we keep running streams of client info (easy sorting).
- Document distribution. We can attach docs to share. Not easy for collaboration (we prefer Google Docs), but a nice spot to attach a doc to a project.
We’re looking for some new features, like something persistent like “tasks,” but Tim Young, CEO and founder of Socialcast is baking that into a future iteration of the product. I’d also love an Adobe Air client version, but I’m willing to wait. The web one is nice enough, and the iPhone rendering is nice.
Businesses could also use this as a running “chatter” channel. For instance, if I’m about to launch a new content blog (like workshifting), this would be a way to keep the flow of “have the new logos come in?” and “where’s my password?” in a nice easy space. Businesses thrive on unstructured data, and this kind of a tool really helps capture this.
Is it too messy? Not if we discipline ourselves to use tags. Thus, when I search #citrix , I see everything we’re doing for the Citrix Online team. If I search #where, I can determine if someone’s due for a bit more office time. It flows as one big stream, but lets me sort and dice by using tags and search. (It feels a lot like gmail. If you get gmail, then you get this.)
I’m thinking of how a chatter channel can improve internal business processes. I hatched the idea a bit with Scott Diller at Citrix Online over the last few days, and it’s still germinating.
What do you think?