A great friend of mine mentioned that all my social media stuff was great, but that he was frustrated because a lot of his constituency wasn’t particularly connected to the Net, and didn’t really use computers too often. It came to me pretty quickly that computers really aren’t a hard and fast requirement for attempting to get the same results I often preach about. In fact, it kind of opened my own eyes, too.
Social Networking Online to Off
Online: Status message like in Twitter or Facebook.
Offline: Quick phone call to see if someone’s going to be at an event.
Online: Blog post.
Offline: Letter or newsletter.
Offline: Meeting new people at networking events.
Social Media Online to Off
Offline: Mail some photos to people.
Offline: Mail them a CD.
You Get the Point
Essentially, you can do most of what you do online in the offline setting. It just takes a little longer and is a little less convenient. And yet, the MOTIVATION behind what we do in the social networking space can be carried forth, and probably would help us a bit.
Agree? Silly? What’s your take?
The Social Media 100 is a project by Chris Brogan dedicated to writing 100 useful blog posts in a row about the tools, techniques, and strategies behind using social media for your business, your organization, or your own personal interests. Swing by [chrisbrogan.com] for more posts in the series, and if you have topic ideas, feel free to share them, as this is a group project, and your opinion matters.
Photo Credit, LiberalMind1012